The transformations in global trends of film production, modernization, liberalization, globalization and particularly the media imperialism strengthened the Pakistan film industry to make the quality productions. In its revival phase, the industry has experienced with unanticipated deviations and borrowed several concepts from international film industries predominantly from Bollywood. Accordingly, this study is mainly focused to evaluate the impacts of Bollywood’s films on contemporary Lollywood’s films through the lens of media imperialism. For this purpose, the researcher has selected contemporary Lollywood’s films that were launched after its revival mainly from 2015-18, by purposive and convenience sampling techniques and analyzed them through textual analysis. Also, the in-depth interviews of some renowned experts from the film industry were conducted. So far as the findings revealed that through media imperialism Bollywood have certain impacts on indigenous film industry that are explicit on distinct film-related venues. It has the probable pressure of competition from the invasions of big-budgeted Bollywood films. Eventually, it has to adopt their measures and sets trends accordingly.

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